In today’s global Connected TV (CTV) marketplace, scale is the most valuable currency. Yet, for adve...
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In our previous blog post we discussed how AI has entered a new phase of transformation in programma...
Programmatic advertising is moving into a new phase where automation alone is no longer enough. Agen...
As programmatic technology continues to expand into the TV ecosystem, the OpenRTB Content Object has...
In recent weeks, Meta’s CEO Mark Zuckerberg has laid out a bold vision for the future of digital adv...